There are many factors that search engines have in positioning websites, blogs and content in general. The following table lists the main SEO success factors that you should pay attention to so that your “site” positions well in Google and other search engines.
According to their importance each factor has a score, which you will see in each box in the upper right, from +1 to +3 (when it is a positive factor) and from -1 to -3, when it is a factor that negatively affects In SEO positioning.
Here is a list of the Success Factors that affect the natural search engine positioning (SEO) of your site:
- On-Page Factors: Contents
Cc -Amount Pages with quality content
Cb -Search Keyword search used by our target audience
Cp -Words Pages use those keywords
Ce -Engagement Visitors spend time on our pages reading
Ca -News We publish content on hot topics or current affairs
Ce -Escasez We publish articles short or without “substance”
- On-Page Factors: HTML
Ht -Titles Pages include the “Title” meta tag with relevant words related to content
Hd -Description The “description” meta tags describe the content of each page
He -Heading Titles and subheadings include relevant keywords
Vs -Saturation We use too many keywords within the same page
Vo -Hiding Colors or design hide relevant keywords
- On-Page Factors: Architecture
Ac Tracking Search engines can easily track your pages
Ad Duplication The website correctly manages duplicate content
Av Speed Pages are downloaded quickly
Au URLs URLs on the site are short and contain keywords
Am Mobile The site is adapted to mobile devices
Vc Cloaking If our search engines pages different than people
- Off-Page Factors: Links
Eq Quality Inbound links of quality and trustworthy sites
Et Text Incoming links use keywords that are relevant to your site
In Number Important number of incoming links
Ep Paid Purchase of links
Es Spam Creating inbound links to blogs, forums or other sites rated as spam
- Off-Page Factors: Confidence
Ca Authority The links, “I like” and “shares” generate site authority
Ch History The site or its domain was created long ago
Ci Identity The site recognizes authorship (author rank)
Vp Piracy The site contains pirated content
- Factors Off-Page: Social
Sr Reputación The influentes of your sector spread your contents
Ss Shares Many users share your content
