1. Think of a different consumer experience 💯 The concept of “consumer journey” is still relevant today and will remain so long. However, you need to conceive of your funnel differently. This means optimizing it according to the stages of the buyer’s journey after the purchase. This way, you will be much better positioned to…
How to optimize the internal links of a website? All websites have a series of internal links that we call “predefined.” Are found in the navigation menu, in the side widgets of the page, the forms, or the typical footers, which contain links to pages with declarations of privacy of terms and services. Why…
Image size on social media in 2020 In social media, it is so important to consider the size of the images depending on the platform where we want to publish them.💻 Maybe, our content is excellent and creative. Still, if we don’t have images of the required size and quality, the final message may be…
5 Social Media Tools that will make your life easier These 5 tools will change your life and will undoubtedly be your allies in your professional and personal projects. Here we go! Brand24 What is it for? Track mentions of your brand on the web 🔥 This tool is based on enhancing your…
“Twiger” The best app to copy tweets to your stories Many people share screenshots of Twitter on Instagram… But don’t know how to share them in a “pretty way” Posting tweets in your stories will be very simple, like copying and pasting the link of the tweet in the twiger app and…
Facebook adds a new “care” reaction As a lot of us continue to stay indoors, Facebook has become a go-to platform for many people to check in with their friends, family, and neighbors during the current coronavirus pandemic. – Today, to give us another way of showing support and presence in its apps,…
Define the color Just as we must define typography, we must also make clear what the corporate colors are. As we know, the colors have a code that makes them unique and these are the codes that we have to give, so that regardless of the support we use, let’s face the color we have…
Define the brand image Every style guide has to start from the brand image. It is difficult to design or know how to design the other corporate elements if we do not know how the logo will be. This is usually the basis of the style guide, so to start with, we have to study…
For several years, the tools offered by Adobe within its Creative Cloud package are practically something fixed in any design studio. And Adobe Illustrator is one more. Maybe a while ago there was some equity between this and Corel Draw. Or even if we go back much further, we find the sadly missing FreeHand. But…
Principle of Proximity The Gestalt Principle of Proximity states that objects or forms that are close to each other give the appearance of forming groups. Even without the shapes and sizes are tremendously different, the proximity between them will give you the appearance of forming a whole. This is one of the principles that we…
