“Twiger” The best app to copy tweets to your stories Many people share screenshots of Twitter on Instagram… But don’t know how to share them in a “pretty way” Posting tweets in your stories will be very simple, like copying and pasting the link of the tweet in the twiger app and…
Facebook adds a new “care” reaction As a lot of us continue to stay indoors, Facebook has become a go – to platform for many people to check in with their friends, family and neighbors during the current coronavirus pandemic. – Today, to give us another way of showing support and presence in…
Define the color Just as we must define typography, we must also make clear what the corporate colors are. As we know, the colors have a code that makes them unique and these are the codes that we have to give, so that regardless of the support we use, let’s face the color we have…
Define the brand image Every style guide has to start from the brand image. It is difficult to design or know how to design the other corporate elements if we do not know how the logo will be. This is usually the basis of the style guide, so to start with, we have to study…
For several years, the tools offered by Adobe within its Creative Cloud package are practically something fixed in any design studio. And Adobe Illustrator is one more. Maybe a while ago there was some equity between this and Corel Draw. Or even if we go back much further, we find the sadly missing FreeHand. But…
Principle of Proximity The Gestalt Principle of Proximity states that objects or forms that are close to each other give the appearance of forming groups. Even without the shapes and sizes are tremendously different, the proximity between them will give you the appearance of forming a whole. This is one of the principles that we…
Ortotipografía for designers, by Raquel Marín Álvarez If you are a designer and you work with texts, this book will be tremendously useful. Normally, books on orthotypography are aimed at translators, philologists and the world of letters. For that reason, its author, Raquel Marín Álvarez, makes an almost absolute compilation of rules to be used,…
A blog is the only space exclusively yours, as well as the web, which will allow you to enhance the goals of your online communication strategy. In a blog you can show what you know, position yourself as an expert both personally and company, contributing a great added value to your community of followers and…
What makes Big Data so useful to many companies is the fact that it provides answers to many questions that companies did not even know they had. In other words, it provides a benchmark. With such a large amount of information, data can be molded or tested in any way the company deems appropriate. In…
When we talk about Big Data, we refer to data sets or combinations of data sets whose size, complexity (variability) and speed of growth (velocity) make their capture, management, processing or analysis difficult by conventional technologies and tools such as relational databases and conventional statistics or display packages, within the time required to be useful.…
